If writing is an art, then blogging is one of those methods of using words to create art. The reason is people who are into blogging are the ones who developed a creative personality, are deliberately picking words that would best describe their emotions, feelings, wishes, desires, and everything.
Fundamentally, the term blog was first introduced as weblog that allude to a “server's log document.” It made his debut when web logging hit the virtual market. Since its beginning in the mid-1990s, web logging thoroughly soaked the virtual community making the Internet a suitable wellspring of information.
Nonetheless, with web logging, you still require a website and a domain name, yet with blogging, you don't need to bother anymore – you just need an account. More often than not, they are free of charge.
Since its inception, the opinions or interests shared by each of two or more parties – writers and readers – has lead to a worldwide industry and is more important today than ever before. Generally speaking, blogs are created for personal use. Like in a diary, people can write their own opinions, feelings, daily adventures, and whatever thoughts they may have on a regular basis.
In spite of that, with the advent of the Internet businesses, blogs had continuously taken the spotlight in providing businesses an opportunity to support their effectiveness online. This is where the business blogs have taken the spotlight.
Business blogs are, essentially, made to marketize products or services of a particular company or vendor in order to boost online sales. In addition, business blogs are likewise a way to increase the online exposure of a business so that other readers to find more about that business. Entrepreneurs can set up a name in the virtual market by writing articles that can be extremely valuable in the reader's life. From that point, you can make a profit just syndicating it to your business website. This is possible through the RSS feeds.
Therefore, if you are thinking to start a blog, regardless of whether for business or for pleasure, you have to know a few tips that can help you make your blog stand out from the crowd:
1. Keep in mind the target audience
Despite the fact it's personal, keep in mind your target audience. What would interest your readers? All things considered, you are not limited to your own personal agenda. Some people love to be “heard” (or read) and would love to be known, in a way or another, even just for a minute. Like every other aspect of writing, coming up with ideas is a skill that requires a process so you'll need to come up with a write-up that everyone can understand it, not necessarily to relate to it.
2. Pictures speak louder than words
To make your blog look appealing to your readers, you should include some pretty pictures. I don't necessarily mean you have to place a picture of yourself. Any image that relates to the article content is good.
3. Make useful and helpful articles
Even if you are free to write anything you like, still, it would be wise to come up with write-ups that your readers could benefit from. After all, people are in search of valuable information that could have an impact on their lives and not meaningless jokes.
4. Avoid clunky topics
You want to have an interested and readable blog, so avoid some complex technical or stilted words. Do whatever is necessary to make use of very good and understandable words. All things considered, you're not making a science debate.
Keep in mind that most people on the Internet do more searching than analyzing word by word each website. Consequently, make sure not to bore your audience with lengthy articles, so stick to simple facts and short articles.
5. Make it engaging and interactive
You can achieve this by inserting video or audio clips in your blog. Nowadays, each blog comes with an area for comments or for feedbacks, so make sure you have one too. This way, you may get to know what your readers really think about your blog and by making them feel like home, they will return and you might even gain some friends.
Blogs are the best places for anyone who wish to harness their craft, or spread the word to the worldwide public or just for fun. In addition, it has its own rightful place in the world of Internet. As they like to say it, blogging is the contemporary term of creative and commercial writing.