You're probably wonder what exactly is RSS or Remote Site Syndication and how can I use RSS feeds to earn more cash?
To put it simply, RSS feeds are written in plain XML, a special mark-up language like HTML. That means it describes and defines the content of a document. RSS is what makes large news websites possible: RSS files are used to provide data feed that will generate links, headlines or almost any piece of information to a channel viewer program, typically called a news reader.
So, how is it possible to use this in your favor? Here are the most popular methods to integrate RSS feeds into your marketing effort:
- replace any email marketing campaign you are currently doing;
- drive traffic to your website or blog;
- create you own RSS feed to deliver information to thousands of other websites or blogs.
Although many marketing gurus will claim that email marketing is not dead, with the advent of increasing spam complaints and filters coupled with the threat of viruses originating from an email, more and more people are leery of even opening your email. So if you have a large email list, the likelihood of your e-mails being opened is becoming more and more slim.
With RSS, your messages will not get filtered and have a much higher chance of being read vs. a typical e-mail. Your marketing results can only be better when people are reading your message. You may even integrate RSS feeds in conjunction with autoresponders.
Adding RSS feeds on website lets you add fully dynamic topic-related content to your web pages making your website or blog very popular with the major search engines. The continuously upgraded content is precisely what the search engines want and helps boost your website ranking, driving more traffic to your page.
Perhaps the best way to use RSS in your marketing efforts is to create your own RSS feed. This way your message will be delivered to any website that is using RSS feeds. You can find automated software to submit your RSS feeds to the various web directories that supply feeds to marketers using them as previously described. No many people leverage the power of RSS feeds and is still a relatively unknown method of driving traffic, but is becoming more popular each day.
As an internet marketer, this really is an excellent opportunity to benefit from this new technology before the rest of marketing gurus jump on the bandwagon.